Honeywell Announces New Brand Identities for Automation and Aerospace Units

  • Articles
  • Jun 02,26
Honeywell has announced new brand identities for its automation and aerospace businesses, which will become independent publicly traded companies on 29 June 2026.
Honeywell Announces New Brand Identities for Automation and Aerospace Units

Honeywell announced the new brand identities for its automation and aerospace businesses — Honeywell Technologies and Honeywell Aerospace. These will become two independent, publicly traded companies on 29 June 2026, when Honeywell spins off its Aerospace business.

Honeywell’s current brand value is estimated at $18 billion and the company has been synonymous with delivering innovation to customers for 140 years. Both new brands will draw on Honeywell’s history while reflecting each company’s focused strategy and long-term growth trajectory.

The automation business will be known as Honeywell Technologies and will continue to trade on Nasdaq under the ticker ‘HON’. The company will be a global leader in the industrial world’s transition from automation to autonomy, offering a comprehensive portfolio of mission-critical, outcome-based technologies, solutions and software to drive customers’ productivity and growth.

The aerospace business will trade on Nasdaq under the ticker ‘HONA’ and will be known as Honeywell Aerospace. The company will be one of the largest publicly traded, pure-play aerospace suppliers, with leading positions in technology and systems that will continue delivering the future of aviation through increasing electrification and autonomous flight.

“Today marks another defining moment in our transformation into two independent, focused companies,” said Vimal Kapur, Chairman and CEO of Honeywell. “Drawing on Honeywell’s century-long legacy, these new brand identities honour our history while reflecting the bold vision and strategic focus that will define Honeywell Technologies and Honeywell Aerospace as standalone companies. This is the start of an exciting new era for both businesses.”

Honeywell Technologies’ new brand reflects the company’s clear focus and ambition. High-energy and kinetic, it retains the iconic Honeywell red as its anchor, alongside an expanded, more vibrant colour palette and a modern ‘HT’ monogram. The visual system, built around the concept of ‘intersections’, reflects where the company’s expertise meets technology to unlock precision, reliability and efficiency for its customers.

“Our new brand highlights the powerful intersections of our technology and expertise—from controls to intelligence to safety—that will redefine how industries operate, accelerating the shift toward a more autonomous future while unlocking new levels of growth and long-term value,” added Kapur. “As Honeywell Technologies, this bold new chapter strengthens our foundation for the future and reflects our ability to continuously evolve our capabilities to deliver outcomes for our customers.”

The Honeywell Aerospace brand centres on a new, evolved logo — a stylised ‘H’ and ‘A’, with swooping negative space that suggests the line of the horizon. Its signature colour is a distinctive sunrise orange, evoking the shades of the horizon as a pilot sees it at dawn, with silver accents reflecting the materiality of aircraft. This colour palette gives Honeywell Aerospace its own distinct identity while continuing to reflect the trust Honeywell has built over the years.

“Our new Honeywell Aerospace brand reflects the precision, confidence and forward momentum that has defined the past century of innovation and trusted performance we have delivered for our customers and partners,” said Jim Currier, President and CEO of Honeywell Aerospace. “As an independent company, we will be uniquely positioned to innovate faster, move with greater agility and shape the next era of aviation.”

Related Stories

Machine Tools & Accessories
AMTEX 2026 and Fastener Fair India to Showcase Next-Gen Manufacturing Technologies

AMTEX 2026 and Fastener Fair India to Showcase Next-Gen Manufacturing Technologies

AMTEX 2026 and Fastener Fair India 2026 will bring together 650+ exhibitors and 4,000+ visitors at India Expo Mart, Greater Noida, showcasing advanced manufacturing and fastening solutions.

Read more
Electrical & Electronics
Nordac On Gains Expanded Functional Safety for Automation

Nordac On Gains Expanded Functional Safety for Automation

Nord Drivesystems has expanded the Nordac On inverter with new safe motion functions for improved control and monitoring in automated production environments.

Read more
Automation & Robotics
Future Factory Expo CXO Roundtable Charts Smart Transformation for SMEs

Future Factory Expo CXO Roundtable Charts Smart Transformation for SMEs

During the roundtable, hosted by Smart Manufacturing & Enterprises (SM&E) and The Future Factory Expo 2026, industry leaders outlined how SMEs can use practical digitisation, automation, skilling an..

Read more

Related Products

Compact Fmc - Motorum 3048tg With Fs2512

INDUSTRIAL AUTOMATION & TECHNOLOGY CONSULTANCY

Meiban Engineering Technologies Pvt Ltd offers a wide range of Compact FMC - Motorum 3048TG with FS2512.

Read more

Request a Quote

Digital Colony Counter

INDUSTRIAL AUTOMATION & TECHNOLOGY CONSULTANCY

Rising Sun Enterprises supplies digital colony counter.

Read more

Request a Quote

Robotic Welding SPM

INDUSTRIAL AUTOMATION & TECHNOLOGY CONSULTANCY

Primo Automation Systems Pvt. Ltd. manufactures, supplies and exports robotic welding SPM.

Read more

Request a Quote

Hi There!

Now get regular updates from IPF Magazine on WhatsApp!

Click on link below, message us with a simple hi, and SAVE our number

You will have subscribed to our Industrial News on Whatsapp! Enjoy

+91 84228 74016

Hi There!

Now get regular updates from IPF Magazine on WhatsApp!

Click on link below, message us with a simple hi, and SAVE our number

You will have subscribed to our Industrial News on Whatsapp! Enjoy

+91 84228 74016