Some of the world's leading power transmission component brands will be exhibiting together as part of the Altra Industrial Motion group at the Hannover Messe 2014, to be held from 7th-11th April.

Brand representatives from Bauer Gear Motors, Bibby Turboflex, Huco Dynatork, Warner Electric and others will all be available to discuss their individual product ranges as well as demonstrating how the Altra Industrial Motion organisation can deliver complete power transmission solutions which offer efficiency and reliability from a single source.

The Altra stand can be found in Hall 14, Stand L17. It will be manned by representatives of Huco, Bibby Turboflex and TB Woods, Warner Electric, Matrix International, Warner Linear and Bauer Gear Motor.

Hannover, the world's leading trade fair for industrial technology is the perfect platform for launching corporate messages to the international market. This year Altra will be using the opportunity to promote the synergy between its brands. Already known in their own right as industry leaders within their respective fields, the Altra brands have been strategically chosen to offer end-users with a total power transmission package that can be relied upon to integrate seamlessly from component to component.

Carl Christenson, CEO of Altra Industrial Motion, explains: "From gear motor to coupling; clutch to brake, we are able to offer end users bespoke solutions which have been designed for their specific application in order to provide performance, reliability and efficiency. Whether it is a single replacement component required for routine maintenance, or, an entire bespoke OE power transmission system, we are able to offer expert knowledge at every stage."

Each of Altra's brands is supported by cross-platform sales representatives and dedicated design engineers who have specialised in their respective field throughout their career. They are able to design solutions which meet the specific needs of each unique application they are approached with. When a series of components are required from the separate brands, the designers will work with each other to ensure that they are compatible and will integrate efficiently. This reduces the hassle for the end-user when specifying multiple components.

Andrew Bargh, from Altra Couplings, will be at the show. He adds: "We are a true global multi-brand manufacturer. Altra Couplings is capable of offering and supplying the majority of coupling applications from Agriculture to Waste Water. Working with the rest of the Altra brands we have become a one-stop-shop for all drive train requirements."

Altra Industrial Motion, Inc, is a leading multinational designer, producer and marketer of a wide range of mechanical power transmission products. The company brings together strong brands covering over 40 product lines with production facilities in nine countries and sales coverage in over 70 countries. Altra's leading brands include Warner Electric, Matrix International, Wichita Clutch, Stieber Clutch, Twiflex Limited, Bibby Transmissions, Huco Dynatork, TB Wood's, Formsprag Clutch, Ameridrives Couplings, Industrial Clutch, Boston Gear, Marland Clutch, Nuttall Gear, Inertia Dynamics, Warner Linear, Lamiflex Couplings, Svendborg Brakes and Kilian Manufacturing.

David Brooksbank, Altra Industrial Motion. Email: david.brooksbank@altramotion.com