Shell launches Scale Track as part of E4 Programme to support mature start-ups

  • Industry News
  • Feb 21,20
This initiative will pass on benefits like access to a wider network and customer base, subject matter expertise, mentorship and investment opportunities.
Shell launches Scale Track as part of E4 Programme to support mature start-ups

Shell has launched its Scale Track under its E4 Programme – Shell’s flagship start-up incubation programme. The Scale Track is built for mature, energy-related start-ups who have achieved a product-market fit with their commercial products.

The Track is customised to support start-ups in strengthening their strategy and scaling up operations by offering insights from global companies and industry leaders, material resources including full access to their lab at the Shell Technology Centre Bangalore, and access to a focused mentorship programme.

Partners on board for this track include ABB, AVL, Indian Angel Network, Catapult, Maharashtra State Innovation Society, The World Business Council for Sustainable Development (WBSCD) and Ola to name a few.

The collaboration between Shell and these partners will allow start-ups several benefits such as access to a wider network and customer base, subject matter expertise, mentorship and investment opportunities which will help them scale their businesses and market share. The current themes for the 2020 Scale Track are focused on the: 

  • Future of Mobility with advanced startups in the mobility space aspiring to bring forward disruptive technologies, business models and differentiated offerings, and,
  • Energy Management Systems with innovative startups in the energy management space ranging from energy auditing to efficiency improvement and overall management

After rigorously examining and evaluating numerous applications, 10 start-ups have been selected for the Scale Track this year. Several of these, namely, Energos, IOTomation, LogicLadder, Jal Technologies and APChemi are introducing cutting edge innovation to the energy management space to tackle some of the world’s most pressing concerns such as pollution control, energy distribution & storage and waste management. Other qualified startups like Offgrid, Go GreenEOT, Commutec, eee-Taxi, and Magenta Power are making use of advanced technology and innovative business model solutions such as battery technology, Vehicle-As-a-Service, shared mobility, fleet digitisation, EV charging with many focusing on the electric vehicle ecosystem.

Nitin Prasad, Chairman, Shell Companies in India, expressed, “We are happy to welcome a new batch of startups, the Scale Track cohort, as a part of the well-established E4 Programme. Along with our partners, we believe that these young professionals will reap significant benefits from the programme which will help them go to the market with a better business strategy and execution capability, leapfrogging their growth. It was a competitive selection process and it was clear that these start-ups will help India in its energy transition journey and contribute to the growing clean energy ecosystem in the country.”

James Unterreiner, General Manager, Shell E4 Startup Hub said, “We believe a collaborative approach between corporates is essential to enhance the entrepreneurial ecosystem in the country by linking talent, technology, capital and know-how. The Shell E4 partnerships aim to provide an enhanced value proposition to start-ups. This is a bespoke program where the start-ups will benefit from a network of industry experts and advisors leveraging Shell and its Partners’ global reach.”

Start-ups will be supported to scale their operations through setting up systems and processes; building their teams; and maturing their product in a dedicated environment. The mobility and energy management ecosystem in India can only get more robust with corporates working together on common themes, screening new technologies to help startups grow and scale.

The Shell E4 Start-up Hub offers world-class programmes to support and enable energy-related start-ups at various levels of maturity. The programmes are tailor-made in ways that suit the unique nature of energy start-ups, which typically require longer gestation periods.

Related Stories

Automation & Robotics
Quest to increase efficiency in manufacturing driving robots demand in India

Quest to increase efficiency in manufacturing driving robots demand in India

With 59 per cent increase in robot installation in 2023, India has emerged as one of the strongest growing markets. Many believes robots will be central to achieving India’s ambition of becoming a..

Read more
Automation & Robotics
Booming robotics sector is creating job opportunities in India: Subrata Karmakar

Booming robotics sector is creating job opportunities in India: Subrata Karmakar

During his conversation with Rakesh Rao, Subrata Karmakar, President, Robotics & Discrete Automation Division, ABB India, highlights on factors driving the demand for robots in India and the impact ..

Read more
Gears, Motors & Drives
ABB India upgrades Faridabad plant to enhance sustainability efforts

ABB India upgrades Faridabad plant to enhance sustainability efforts

The facility has diverted 99% of its waste away from landfill, aligning with the company's long-term sustainability targets of zero waste to landfill.

Read more

Related Products

Bubble Washer

Consultants, Business Professionals and Administrative Services

Raman Industries offers a wide range of bubble washer. Read more

Request a Quote

Fire Safety Consultancy Services

Consultants, Business Professionals and Administrative Services

Techno Fire Consultants is engaged in rendering Fire Safety Consultancy Services. The company has on board with a team of dexterous professionals, who have years of experience in this domain. They adv Read more

Request a Quote

Custom Software Development

Consultants, Business Professionals and Administrative Services

Acumen Infosys offers Custom Software Development services. If you are looking for a long-term reliable partner to realize new innovative ideas that will provide your customers with additional value a Read more

Request a Quote

Hi There!

Now get regular updates from IPF Magazine on WhatsApp!

Click on link below, message us with a simple hi, and SAVE our number

You will have subscribed to our Industrial News on Whatsapp! Enjoy

+91 84228 74016