…says Amitansu Sathpathy, Director of Best Power Equipments (I) Pvt Ltd (BPE), the Noida based manufacturer of UPS system. In this interview with IPF, he highlights the impact of GST on UPS market and growth plans for the company.

How is the market for batteries & UPS systems?

The market of UPS & batteries is witnessing growth rate of 25-30% due to rise in usages of technology in every sector. The market is now quite open & accessible for everybody, especially after the implementation of GST, which will reduce the logistics cost & transit time.

Which sectors are driving the demand of batteries & UPS systems in India?

BPE offers variety of products & UPS Systems based on various applications and hence we have presence in all major sectors such as power, automotives, telecom towers, railways, industrial usage, home applications, etc. These sectors demand quality power with unmatched service support. Automation has become inevitable for every manufacturer and service provider and this is driving the need of UPS.

BPE have installation base at all prominent users whether in power, automotive, telecom, railways, industries, health, educations, etc. BPE is one of the few national players, which can offer entire range of UPS Systems starting from 600VA upto 4800KVA.

What are latest trends in batteries & UPS systems in India?

Nowadays user is very clear about their requirement and we do not need to educate them about the product specifications in most of the cases. Depending upon usage, BPE offers various solutions for applications such as rack mounted, modular, isolated, IDU (mini data centre). We are also eyeing to tap the huge replacement market, accounting for more than 30% of the overall industry, as companies look to technology upgradation – green power reducing the capex & opex - by providing innovative products which will have fast payback.

There is increase in demand for green technologies. How are batteries & UPS systems manufacturers reacting to this?

BPE has been offering green products since a long back in India when very few MNCs were having presence. BPE is carefully adding the products based on the market needs for immediate acceptability. We have tested products even in peculiar application where major players have been failed so far with the green products. For example, our GTC series is successfully installed in a capacity of 250 KVA for highly regenerative type of inductive load for more than 2 years.

How is your company gearing up to tap the opportunities in batteries & UPS systems market?

BPE is always known for lucrative policy for partners. We have penetrated in almost all states with more than 125 satisfied & aggressive partners including Nepal and helping them grow. BPE strongly believes that partners must grow rapidly with our help, which is in directly our growth.

Are you planning to launch new products? If yes, please elaborate

We are targeting small data centres with the conceptual product like IDU (Integrated Data Unit), just like a mini data centre. BPE have recently launched IDU, a single 42U rack. It includes rack mounted fire protection, surveillance, precision air conditioner (PAC), power solution with either 3/6/10KVA UPS and hot swappable battery bank. Since all these are in one single rack, it provides almost 26U space for servers. This will be a futuristic product as it eliminates the heavy cost to maintain big server room with conventional AC, fire protection products and surveillance system supplied by various agencies.

Apart from IT sector, we are also equipped with GTC series the highly efficient product for any industrial application and big data centre. GTC series, which starts from 120KVA to 800KVA, can increase power rating upto 4800 KVA.

What are your expansion plans?

With respect to expansion, we are strengthening our capabilities by doubling the present manufacturing capacities available at Noida. In addition, the company will add new innovative and unique power products. BPE is confident to acquire around 15% market share with our rich product line up, aggressive partners, etc.