We will launch some new products to impart safety: Manish Poudwal

  • Interviews
  • May 27,20
With Covid 19 pandemic, the overall industrial operations have changed. This has made industry cautious about the hygiene and safety of their workforce.
We will launch some new products to impart safety: Manish Poudwal

With Covid 19 pandemic, the overall industrial operations have changed. This has made industry cautious about the hygiene and safety of their workforce. Additionally, government guidelines and some safety norms are also pushing more business to industries involved in the test and measurement segment with detections and safety systems. Manish Poudwal, Chairman & Managing Director, Subtronics India Pvt Ltd delves into the current market challenges for business in such testing times with Industrial Products Finder (IPF) in a video interaction.


How do you serve the industry with your products?
Our products and its applications cater to industries like food and chemicals. We serve solutions like breath analysers at points of entry of the plants and other embellishments like power plants, defence sectors, hospitals. If there is gas, we have our gas detection systems installed. For logistics and clinical research operations our range of breath analysis has due importance. Our metal detection systems have regular requirements at malls, theatres, and security frisking for metal objects etc.

Our gas detection business has a regular client business cycle. However, due to the government norms on pollution and safety where sectors like fisheries, retail, food are required to install a detection system for gas or metal, have recently shown a spike in demand for these applications.

Do you think that post-Covid 19, due to an increase in safety consciousness, will there be a rise in demand for your products?
Yes. This Covid 19 situation has worked for us due to an increase in awareness and safety consciousness. The norms and guidelines are positively pushing our products. There are certain products that we already had and some are being developed. There is a lot of stress on the industry to have your entry and exits mandated and we already are present there with our products like breath analysers.

In the initial days of Covid 19, we had received a lot of enquiry for Covid 19-detection kits while we have only been associated with the electronics of it. Even though we are contemplating developing them at our R&D facility and we will launch some new products to impart safety.

How has Covid 19 impacted you? How are you tackling these challenges?
We must accept that times are difficult. Clients have temporarily stopped conducting breath analysis at the site to maintain hygiene. Further, it is not possible to conduct a breath analysis test without being close to the machine. We have developed new solutions to avoid physical contact while conducting a breath analysis test.

Activities like site servicing have halted for a while due to Covid 19. Further, some of our products will now have to be recalibrated to avoid any physical contact, looking at Covid 19. This has impacted business and industry at large.  Even in terms of our products in gas detection, all our AMCs have temporarily stopped. We can’t send or depute our people to our 4,500 clients for the same.
In terms of raw material, due to no transport all that has stalled. Thus, our deliveries have stopped. We have opted for the virtual way to service our clients in the absence of a physical servicing medium. We are active in our marketing and sales. We are connected with our workforce online.

All kinds of activities like purchases, sourcing, and delivery have stopped as the overall movement of goods has stopped. We are waiting for the conditions to improve.

 How ready are you to resume your operations and get your supply chain in place? We are ready with all precautionary measures to resume our operations. These include facilities like Covid 19 detection kits, sanitisation booths, social distancing, and marked boxes for the same. We have also passed on and briefed our workforce online about the necessary guidelines to be followed as issued by the government.

Our cloud-based operations are in place and upgraded recently. An employee by logging in can access and connect with company operations from wherever he/she is. We had not anticipated this time would come, but such a system is a boon to our operations.

Our stocks are ready for supply as soon as the government allows us to do so. We have had a record of 98 per cent timely deliveries and we will try to maintain that.

The recent packages issued by the government for MSMEs have passed on some relief but have not offered immediate relief. We are expecting better packages from the government.

Will Covid 19 open more export avenues and increase more local sourcing?
We have received a lot of enquiries for breath analysers. Due to the cheap Chinese products in India, locally manufactured products will get a good market in the times to come. We have received some positive enquiries for our other range of products too. 

Related Stories

Process Equipment
Evonik to cut up to 2,000 jobs globally by 2026

Evonik to cut up to 2,000 jobs globally by 2026

German Chemical Company Evonik Industries, known for its products used in various items including animal feed and Pfizer/BioNTech's COVID-19 vaccine plans to cut jobs by 2026 in order to reduce cost..

Read more
Electrical & Electronics
NLC India unveils ambitious Rs 82,700 cr expansion plan for RE, Green Tech

NLC India unveils ambitious Rs 82,700 cr expansion plan for RE, Green Tech

M Prasanna Kumar, Chairman & Managing Director (CMD), shared these ambitious plans highlighting the company's focus on both conventional sectors like coal and lignite mining and innovative fields li..

Read more
Policy Regulation
India and Peru resume trade talks to strengthen bilateral ties

India and Peru resume trade talks to strengthen bilateral ties

The proposed agreement will cover Initial Provisions and General Definitions, Rules of Origin, Trade in Goods, Customs Procedures and Trade Facilitation, Technical Barriers to Trade, Sanitary and Ph..

Read more

Related Products

Fire Alarm Sysytem

INDUSTRIAL SAFETY & SECURITY SYSTEMS

Nayakson Security Systems is offering a range of fire alarm, intrusion alarm and gas alarm systems.


Read more

Request a Quote

Push Button Safety Quick Release Coupling

INDUSTRIAL SAFETY & SECURITY SYSTEMS

Siemag introduces the all new push button safety quick release couplings. Read more

Request a Quote

Surgical Sterile Gloves

INDUSTRIAL SAFETY & SECURITY SYSTEMS

Rising Sun Enterprises is a manufacturer and wholesaler of a wide range of surgical sterile gloves.

Read more

Request a Quote

Hi There!

Now get regular updates from IPF Magazine on WhatsApp!

Click on link below, message us with a simple hi, and SAVE our number

You will have subscribed to our Industrial News on Whatsapp! Enjoy

+91 84228 74016

Reach out to us

Call us at +91 8108603000 or

Schedule a Call Back