Installation of FGD units represents Rs 60 bn market potential: Adheesh Ramani

  • Interviews
  • Oct 25,24
In this interview with Rakesh Rao, Adheesh Ramani, CEO, Jasmino Corporation Pvt Ltd, explains criticality of rubber lining for process industries and its role in protecting capital equipment and reducing downtime.
Installation of FGD units represents Rs 60 bn market potential: Adheesh Ramani

With over 40 years of industrial leadership in equipment engineering and corrosion protection, Jasmino Corporation Pvt Ltd serves a diverse range of industries, including petrochemical, chemical, thermal, pharmaceutical, etc. Recently, the company acquired two German companies, HAW Lining and GBT Buecolit, positioning Jasmino as the world’s third largest provider of comprehensive heavy-duty industrial anti-corrosion lining solutions. In this interview with Rakesh Rao, Adheesh Ramani, CEO, Jasmino Corporation Pvt Ltd, explains criticality of rubber lining for process industries and its role in protecting capital equipment and reducing downtime.

How has Jasmino Corporation grown over the years?
Jasmino began in 1978 as a rubber manufacturing company, specialising in moulded and extruded rubber products. In 1982, under the leadership of Mr Ramani Seshadri, an alumnus of the London School of Rubber, the company expanded into rubber-based lining systems for corrosion protection. By 2000, Jasmino Polymertech was established in Taloja, Maharashtra, combining critical equipment manufacturing and anti-corrosion linings under one roof. Over time, the company diversified into a range of anti-corrosion linings and coatings while maintaining its core expertise in rubber lining. With investments in cutting-edge equipment, facility expansions, and certifications like ISO 9001, ASME "U" Stamp, and OSHA 14001, Jasmino earned recognition as a leading engineering partner in India.

The company today offers comprehensive turnkey solutions, covering everything from concept to commissioning for all types of industrial plants. Jasmino provides solutions across five verticals: design and engineering, equipment manufacturing, anti-corrosion linings, engineered rubber products, and water treatment, serving industries like petrochemicals, thermal power, chemicals, fertilizers, and pharmaceuticals. The company has also expanded its international presence through partnerships and vendors in Europe and the Middle East, and today operates in around 15 countries.

In the last four years, the company has achieved a CAGR of over 50 per cent, solidifying its market leadership as a one-stop solution provider for critical equipment design, engineering, and anticorrosive solutions, in a wide range of industries. Recently, Jasmino further consolidated its position as the third-largest provider of anti-corrosive solutions globally with the acquisition of two German firms, HAW Linings and GBT Buecolit. This acquisition enhances Jasmino’s reach to both domestic and international customers.

How is Jasmino Corporation helping its customers to protect their capital equipment and reduce downtime?
Industrial linings play a crucial role in protecting capital equipment and minimising downtime across various industries. Jasmino’s expertise lies in understanding the entire industrial process and recommending the right anti-corrosion linings that protect equipment from harsh environments, enhance durability, and improve efficiency, leading to significant operational benefits.

These linings provide a protective barrier that shields both the internal and external surfaces of industrial equipment from corrosive and abrasive materials, preventing wear and tear. This protection ensures equipment integrity, reduces the likelihood of breakdowns and costly repairs, and extends the life of capital assets. Additionally, high-quality industrial linings mitigate risks associated with equipment failures, such as chemical spills or explosions. For example, rubber linings not only protect machinery but also safeguard employees from potential injuries caused by equipment malfunctions.

Minimising production stoppages is crucial for industrial plants, as unexpected downtime can lead to significant losses. Industrial linings help reduce maintenance needs, extending equipment life to 15-20 years. Our predictive maintenance programs and regular inspections detect issues early. This proactive approach ensures that equipment remains in optimal condition, allowing for scheduled maintenance rather than unexpected breakdowns. By keeping equipment running efficiently, downtime is minimised, and productivity is maximised.

Lastly, our integrated approach simplifies the procurement process for customers. Our comprehensive portfolio of services and solutions cater to multiple aspects and requirements of our clients. By placing just one purchase order with Jasmino, clients reduce the time, effort, and resources spent on managing multiple vendors. This streamlined process accelerates project timelines and simplifies project coordination, minimising delays that could lead to downtime.

Why are rubber lining so critical for process industries like chemical, petroleum, power/energy, etc.?
All industrial linings provide corrosion and abrasion protection, and rubber lining is one of the most effective. They act as a protective barrier against chemicals, corrosive materials, and high temperatures, making them ideal for harsh environments, including exposure to high-concentration acids and alkalis. Rubber linings possess unique properties that make them especially suitable for industries like pharmaceuticals, chemical processing, thermal power, and agri-chemicals.

In the chemical processing industry, rubber linings protect equipment such as the interiors of chemical storage tanks, reactors, and pipelines from the corrosive nature of the chemicals being processed.

High-quality rubber linings prevent wear and tear, reducing the need for frequent replacements, which saves resources, reduces waste, and lowers costs—benefiting both the environment and operational budgets. They also serve as durable barriers that prevent leaks, ensuring safety and operational efficiency. Rubber’s properties—such as resistance to corrosion and abrasion, elasticity, impact absorption, thermal insulation, temperature resistance, versatility, and ease of installation—make it an excellent choice for protecting equipment in demanding industrial settings. These features not only extend the lifespan of machinery but also enhance workplace safety and boost operational efficiency, making them a critical component in maintaining the reliability and efficiency of essential equipment.

What is the importance of Flue Gas Desulphurization (FGD) equipment in thermal power plants?
Flue gas desulfurization (FGD) refers to the process that removes sulfur dioxide (SO?) from flue gas, which is the exhaust gas produced when fossil fuels are burned. This emissions of sulfur dioxide contribute to air pollution and pose serious environmental and health risks. As a result, the FGD process has become critical for thermal power plants, addressing the environmental challenges associated with fossil fuel combustion.

By effectively removing sulfur dioxide from flue gases, FGD systems help mitigate environmental harm, including air pollution and acid rain, which can negatively impact aquatic ecosystems, soil quality, and biodiversity. This reduction in emissions is essential for meeting regulatory standards and minimising the carbon footprint of power generation.

In FGD plants within thermal power stations, the core component of the system is the absorber or scrubber. This equipment uses wet limestone to react with and absorb sulfur oxides present in the raw gas produced after coal combustion. However, the absorber must be protected from heavy corrosion and erosion due to its exposure to high levels of acid, alkali, gaseous attacks, and solid slurry particles that can erode metal surfaces.

To achieve this protection, rubber linings are applied as abrasion and corrosion-resistant barriers in FGD absorbers. These linings have an exceptional capacity to withstand sulfur dioxide, making them a long-term, cost-effective solution for safeguarding FGD absorbers, with a service life of 15 to 20 years. This circular approach not only adds economic value but also promotes resource efficiency within the power generation process.

With installation of FGD units being made mandatory in thermal power plants in India, what kinds of opportunities it presents to Jasmino Corporation?
Power generation from fossil fuels, a major component of India’s energy sector, has long been associated with environmental hazards, particularly the emission of harmful gases such as sulfur dioxide. In response, the Indian government introduced stringent regulations, and the Supreme Court mandated that thermal power plants must ensure their emissions are clean. This created a valuable opportunity for Jasmino Corporation.

With around 260 thermal power plants in India, each with two or more generating units, all are now required to install Flue Gas Desulfurization (FGD) units to clean emissions before release. This represents a market potential of approximately Rs 60 billion over the next few years. Jasmino Corporation, with its indigenised technology for corrosion protection in FGD scrubbers, is well-positioned to capture a significant share of this market. Even after accounting for existing competitors and completed work, there remains a substantial untapped market worth an estimated Rs 45 billion—offering immense growth potential for Jasmino Corporation.

In India, we are recognised as the sole qualified vendor by the National Thermal Power Corporation (NTPC) for rubber lining solutions for FGD units. This positions us to meet a critical market demand and support national environmental objectives. With our solid track record, robust client relationships, and unique FGD expertise, we are well-equipped for future growth.

What kinds of trends are you observing in industries that you serve?
With our core focus on anti-corrosive linings and equipment manufacturing, we are witnessing significant trends both in India and globally, driven by technological advancements, stricter industrial environmental regulations, and growing industrialisation across various sectors.

In India, the industrial sector is experiencing notable growth, which has led to a rising demand for protective coatings and linings in applications such as oil & gas equipment, pipelines, and heavy machinery. The expansion of infrastructure projects further creates new opportunities for players like us who offer integrated turnkey solutions. Additionally, the increasing focus on renewable energy sources opens up avenues for specialised solutions, such as rubber linings that can endure harsh environmental conditions.

Globally, as environmental awareness continues to rise, industries are required to adopt technologies that reduce their environmental impact. Manufacturers are increasingly focusing on sustainable and eco-friendly products, driven by customer demand. With a strong commitment to research and development, Jasmino's high-quality range of linings not only offers long-lasting durability but also helps conserve resources and minimise waste, delivering both environmental and cost-saving benefits.

What are your growth plans for Jasmino Corporation in the next 3-4 years? 
We have a robust international expansion strategy set to unfold over the next 3-4 years, with Europe, the Middle East, and other key regions offering significant opportunities. In Europe, the shortage of skilled labor and high manufacturing costs has created a favourable environment for us to step in as a reliable and cost-effective supplier. The acquisition of HAW and GBT marks a major milestone in this expansion, enhancing our ability to provide comprehensive turnkey solutions. This has strengthened our position as a respected international brand, positioning us for growth and a larger market share in our core verticals.

In Saudi Arabia, substantial investments are being made across sectors beyond oil and gas, including petrochemicals, mining, fertilizers, water treatment, and desalination. Our partnership with the Al-Suhaimi Group, backed by significant capital investment in an operational facility, will ease our entry into this market and open opportunities in Jordan, Kuwait, and Bahrain. With established credibility and strong regional acceptance, Jasmino Corporation is well-positioned to partner on large-scale industrial projects, providing significant growth opportunities.

Additionally, we plan to establish an office in Australia to focus on the mining sector, and we are exploring expansion into Southeast Asia, particularly in Vietnam and Thailand, to tap into emerging industrial markets. This strategic diversification will support long-term global success.

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