IEEMA’s flagship event, ELECRAMA 2023 kicks off an electrifying start

  • Industry News
  • Feb 20,23
IEEMA’s flagship event, ELECRAMA 2023 kicks off an electrifying start

Dignitaries at dais inaugurating Elecrama 2023 

Elecrama 2023, the world’s largest electrical show by Indian Electrical and Electronics Manufacturers Association (IEEMA), kicked off on February 18, 2023, at the India Expo Mart, Greater Noida with an electrifying start. The 15th edition of Elecrama was inaugurated by chief guest RK Singh, Union Minister of State (IC) Power, New and Renewable Energy, Government of India with many other dignitaries on a dais like H.E. Zhemu Soda, Minister of Energy and Power Development, Zimbabwe, Satish Pai, Managing Director, Hindalco Industries, Jean Pascal Tricoire, Global CEO, Schneider Electric, and Rohit Pathak, President, IEEMA. Chairman of Elecrama 2023, Jitendra K Agarwal along with Hamza Arsiwala, President-Elect, IEEMA, Sunil Singhvi, Vice President, IEEMA, and Charu Mathur, Director General, IEEMA also graced the inauguration ceremony.

The biennial electronics congregation, with 'Reimagine Energy – For Sustainable Future' as this year's theme, will have the largest public showcase yet of industry innovations by over 1000 exhibitors from India and abroad occupying 1,10,000 sqm of exhibition space over the course of next five days. The much-anticipated event is expected to witness 3,50,000 footfall and over 15,000 pre-scheduled meetings between buyers and sellers.

The chief guest, Singh said at the event, "In the past 5 years, we have brought great transformational changes in our industry. We are committed to being climate-friendly and we are aggressively going ahead with our Hon’ble Prime Minister’s belief in ensuring a healthier planet. I am pleased that the focus of Elecrama 2023 is on energy transition and future technology, which is in line with the government of India’s 'Vision for India@2047'. We are aspiring to become a five trillion-dollar economy and we are one of the fastest-growing economies in the world. Electricity is the most significant contributor to the energy requirement of the country. I am proud to see the journey and growth of the industry. I feel Elecrama 2023 remains pivotal in helping us identify future challenges and subsequently find innovative solutions to overcome them. I look forward to meeting the startups participating in the exhibitions and wish IEEMA all the best for its five-day flagship event."

Pathak representing IEEMA, added, “We're privileged to have the presence of the Hon'ble Power Minister and two top industry leaders at Elecrama 2023. This decade, and perhaps even this century, belongs to India. The transition to green electricity as the main source of energy has provided us with an excellent opportunity to be self-reliant on energy and lead the world on some of these new technologies with the scale India provides.”

“Aaj bharat aatma nirbhar ho raha hai, aage vishwa bharat par nirbhar hoga (Today, India is becoming self-dependent and, in future, the world will depend on India). We believe that these new technologies will require a lot of innovation. Hence, we have created a startup platform at IEEMA called ElectraVerse Spark to allow them to ‘plug into our world of energy’ in a seamless manner.
Given the government’s vision pertaining to the sector, we, at IEEMA, have also aligned our Industry Vision for 2047 with the country's future goals. Acting on the vision, this year's Elecrama will focus on creating a platform to showcase products and solutions in new energies; discussion forums on R&D and innovation in new technologies; in addition to generation, T&D, and building electrical products. With a greater emphasis on providing quality power and identifying innovative solutions, we, at the behest of Elecrama 2023, intend to contribute towards making India Atmanirbhar, Green and Energy independent,” said Pathak.

Talking about the evolution of the flagship event over the years, Agarwal said, "In the last 12 months, we organised 11 roadshows in India and overseas across major electrical industry clusters to identify the hunger for its persistent growth. The next five days are a culmination of the journey and findings that, in turn, have led to such a stupendous response to this year's Elecrama. The 15th edition of the mega event is bolstered with special concurrent events such as eTechNxt, World Utility Summit, ELECTRAVERSE start-up challenge, special presence of women in power, and global CEOs in attendance. Furthermore, we are expecting 700 buyers from 75 countries in RBSM, 15000 pre-scheduled B2B meetings, and 300 buyers from utilities, railways, defence, real estate, smart cities, and large PSUs. Therefore, Elecrama 2023 is a true reflection of the capabilities and aspirations of the Indian electrical industry."

Representing Schneider Electric, Tricoire, said, “We, at Schneider Electric, consistently strive to identify future challenges and find probable solutions in our persistent bid to contribute to the electrical industry. Our vision is aligned with India's future goals as it continues to break new ground in the power sector. As the country's energy landscape continues to grow, we would continue to support rising India on its exciting journey of electrification and digitisation. Invited to attend a flagship event that is credited for inspiring new ideas and innovations in the industry, I am elated to be here at the 15th edition of ELECRAMA which started with an exciting and equally entertaining inaugural ceremony. I wish IEEMA good luck for what promises to be yet another dazzling Elecrama edition.”

Pai from Hindalco Industries, said, "At a time when global efforts are being driven to help realise our collective vision of a sustainable future, we must embrace sustainability as a way of life before expecting it to become a way of doing business. As we find new ways of negating uncertainty and future challenges, the coming decade will witness the adoption of numerous innovative, tech-enabled solutions, especially in the field of sustainability which will allow corporations to implement initiatives in a better and more effective manner. At Elecrama 2023, I am expecting exhibitors to showcase their ideas and innovations to contribute towards creating a future roadmap for a sustainable future."

The five-day congregation will also see national and international industry experts and policymakers deliberate upon industry challenges, innovations, and business models through a series of leadership summits and meetings. The premier showcase event will also host the world's largest confluence of power transmission and distribution communities at the fifth Reverse Buyers Sellers Meet (RBSM) and Domestic Buyers Sellers Meet (DBSM). The mega event will also be seen focusing on the role of women in the industry, building stronger electrical systems for homes, offices, and industries, and enabling discussions on the way forward for complete electrification of railways. Digital technologies, IoT and AI-powered electrical systems, and other smart-tech solutions are being showcased at the event.

Completing 33 years of being the only industry platform of its kind, Elecrama 2023 is supported by the Ministry of New and Renewable Energy, Ministry of Power, Ministry of Heavy Industries and Public Enterprises, and Ministry of Micro, Small, and Medium Enterprises. While Uttar Pradesh is the host state partner, Germany is the country partner in the 15th edition of the initiative.

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