March 2017 – Tom Davies has been appointed EIMEA sales director at lift safety and communication specialist Avire.

“This is a very exciting time to be joining Avire,” said Tom. “With a strong brand heritage in the lift industry, we will continue to grow by developing innovative new products, supported by increased investment in our local presence to ensure we deliver the very best service and support, and enhancing the customer experience. I’m looking forward to gaining a fuller understanding of our customers’ challenges and making sure that we can solve those in the most effective way.” Tom joins Avire from Instron, where he was EMEA commercial director. He has a degree in Materials Engineering and Science from the University of Wales Swansea and experience in selling channels, strategic product marketing and innovation programmes.

Avire – a Halma company – is home to E-Motive, Janus, TL Jones and Memco. It offers an extensive range of lift safety and communication products. With manufacturing locations in Singapore, China, India and the Czech Republic, and sales offices in 13 locations worldwide, Avire is a truly global brand. Avire’s products include light curtains, electronic displays, emergency telephones and LED lighting.

Avire operates in India from an office located in Wagle Industrial Estate in Thane, Maharashtra.