PLI Scheme has facilitated job creation, skills development, & tech transfer

  • Articles
  • Jul 28,23
The part of Taiwan’s Delta Group, Delta Electronics India is a leading Power Electronics, Automation, and Infrastructure company. Benjamin Lin, President, Delta Electronics India in this interview gives a brief on the company’s growth in India enabled by exports, PLI scheme and technological developments.
PLI Scheme has facilitated job creation, skills development, & tech transfer

What significant role is Delta Electronics India playing in E&E Industry of India?
At Delta Electronics India, customer satisfaction is at the core of our operations. We prioritise understanding our customers' unique requirements and challenges, and we tailor our products and services accordingly. Through extensive research and development, we continuously strive to stay ahead of technological advancements, providing cutting-edge solutions that address current and future industry demands. Our focus is on delivering innovative, reliable, and sustainable solutions that cater to the diverse needs of our customers and contribute to the growth and development of the industry.

As a prominent player in the Electronics and Electrical Industry of India, Delta Electronics plays a significant role in driving progress and transformation. We are at the forefront of key areas such as power electronics, industrial automation, renewable energy, and smart manufacturing. Our Smart Green Solutions, showcased at prestigious events like ELECRAMA 2023, underscore our commitment to sustainability and eco-friendly practices.

Our green EV charging stations, integrated with smart energy and EV charging solutions, are contributing to the growth of the electric vehicle sector in India, and they are essential in addressing the challenges of power demand and reducing carbon footprint. Furthermore, our Power Conditioning Systems, solar PV inverters, and energy storage solutions are vital components in advancing India's renewable energy infrastructure and supporting the nation's transition to a greener future.

Delta Electronics India's significant role in the industry is further accentuated by our focus on IoT-based technologies, 5G infrastructure, and energy efficiency solutions. We are dedicated to pioneering advancements that improve operational efficiencies, reduce environmental impact, and empower businesses and communities across the country.

In your opinion, how PLI scheme and other such schemes are helping industry and companies to grow?
I strongly believe that the Production-Linked Incentive (PLI) Scheme and other similar initiatives launched by the government of India under the Make in India objective have played a pivotal role in boosting the electronics industry and fostering the growth of companies in the sector. These schemes have created an enabling environment that encourages domestic manufacturing and promotes exports, leading to significant benefits for both the industry and companies like ours. The PLI Scheme has provided various incentives and financial support to electronics manufacturers, making it more attractive to set up manufacturing facilities in India. This has not only led to increased investments in the sector but also boosted the local production of electronics goods. As a result, companies like Delta Electronics India have been able to expand their manufacturing capabilities, enhance production efficiency, and contribute to the country's self-reliance in electronics.

In addition to boosting domestic manufacturing, the PLI Scheme has also facilitated job creation, skills development, and technology transfer within the country. At Delta Electronics India, we have been able to generate more employment opportunities and upskill our workforce to meet the growing demand for our products and solutions.

Furthermore, these government schemes have helped us strengthen our position in the global market by incentivising exports. With increased support for exports, companies in the electronics industry can tap into international markets more effectively, leading to revenue growth and a positive impact on the overall economy. The PLI Scheme and other government initiatives have also been instrumental in fostering a conducive ecosystem for research and development in the electronics sector. As a technology-driven company, Delta Electronics India has been able to leverage these opportunities to innovate and introduce cutting-edge solutions that align with the country's evolving needs.

I am confident that these initiatives will continue to support the growth of the electronics industry in India and help the country become a global leader in the sector.

Can you give us an insight on Delta Electronics India’s overseas market?
Delta Electronics India is actively serving customers overseas, and we take immense pride in our global presence. We have a strong footprint in various countries, catering to the diverse needs of customers worldwide. Our commitment to innovation, quality, and sustainability has allowed us to establish a robust export network, enabling us to reach customers across different continents.

As of the latest data, we are serving customers in more than 50 countries, including key markets in Asia, Europe, the Americas, and the Middle East. Our export percentage has been steadily increasing. In overseas markets, our trendy and sought-after products include cutting-edge power solutions, smart energy management systems, energy-efficient drives, and automation products. We have been at the forefront of providing sustainable solutions that align with global trends and address the evolving demands of industries worldwide.

Our dedication to customer satisfaction, coupled with our reliable and innovative products, has earned us a strong reputation and a loyal customer base in international markets. As we continue to expand our reach, we remain committed to delivering exceptional products and services that contribute to a greener and smarter world.

What challenges as a manufacturer do you see currently in the Indian market? What suggestions would you provide to overcome them?
As a manufacturer in the Indian market, we encounter various challenges that necessitate thoughtful consideration and strategic solutions. These challenges include infrastructure and logistics limitations, which affect supply chain efficiency and timely delivery of goods. Additionally, complex regulatory frameworks demand significant time and resources for compliance. Securing and retaining a skilled workforce in the rapidly evolving technological landscape is also a concern, alongside the need to strike a balance between cost competitiveness and product quality in a highly competitive market.

To overcome these obstacles, we propose the following suggestions. Firstly, collaboration with the government can lead to improved infrastructure and logistics, while participating in policy dialogues can create a conducive business environment. Investing in training and development programs can cultivate a skilled workforce, utilising academic institutions and vocational centres. Embracing advanced manufacturing technologies and automation can enhance productivity and reduce costs. Furthermore, investing in research and development is crucial for innovation and catering to changing customer demands. Lastly, promoting sustainable practices aligns with global trends and appeals to environmentally conscious customers.

By proactively addressing these challenges and implementing the suggested strategies, we believe manufacturers in the Indian market can thrive, contributing significantly to the industry's growth and the nation's economy.

What opportunities do you see in the Indian market in the coming 5 years? How is your company aiming to tap these opportunities?
We are eager to seize the opportunities such as the growing demand for green solutions as there is an increasing focus on sustainability and environmental consciousness across various industries. Leveraging our expertise in IoT-based Smart Green Solutions, we intend to expand our portfolio of energy-efficient products, such as Green EV Charging Stations, energy storage systems, and solar PV inverters, to meet this rising demand. Additionally, with India's ongoing transition to 5G technology, there will be substantial prospects in the development and deployment of 5G infrastructure. To play a pivotal role in this, we plan to offer innovative solutions for 5G networks, including power conditioning systems and smart energy management solutions tailored to the specific requirements of the telecom industry.

Another significant opportunity lies in the electric vehicle revolution taking place in the Indian automotive industry. To capitalise on this shift towards electric mobility, we are committed to enhancing our Green EV Charging Stations and providing a comprehensive charging infrastructure to support the growing number of electric vehicles in the country. Furthermore, as India continues its urbanisation journey, the development of smart cities becomes crucial. We aspire to be at the forefront of this transformation by offering IoT-based solutions for smart cities, encompassing intelligent energy management systems, smart lighting, and integrated infrastructure for smart urban living. Given the increasing emphasis on industrial automation and Industry 4.0, we recognise the potential in catering to the demands of the manufacturing sector. To capitalise on this opportunity, we plan to introduce cutting-edge automation technologies and power solutions to enhance industrial productivity and efficiency.

To tap into these opportunities, our company will prioritise investments in research and development to continually innovate and improve our product offerings.

Strengthening partnerships and collaborations with key stakeholders in various industries will enable us to understand their specific needs and tailor our solutions accordingly. Additionally, active engagement with government initiatives and policies will support the nation's vision of a sustainable and technology-driven future.

What are your growth plans for the coming years?
At Delta Electronics India, our growth plans for the coming years are ambitious and strategic. Firstly, we aim to significantly expand our production capacity to meet the increasing demand for our innovative products and solutions in the Indian market. This capacity expansion will enable us to cater to the diverse needs of our customers and enhance our market presence.

In terms of revenue targets, we are aiming for substantial growth in the coming years. Our goal is to achieve a significant increase in revenue by leveraging the potential of emerging sectors and we will also be focussing on capacity expansion, targeted revenue growth, and increasing our exports. By capitalising on emerging opportunities, fostering innovation, and providing exceptional solutions to our customers, we are committed to driving substantial growth and making significant contributions to the electronics and electrical industry in India and beyond. We are confident in achieving remarkable revenue growth and consolidating our position as a leading player in the electronics and electrical industry in India.

As part of our growth strategy, we also aim to further strengthen our presence in the global market by increasing our exports. We plan to focus on exploring new markets and expanding our customer base internationally. This will not only help in diversifying our revenue streams but also promote the "Make in India" initiative by showcasing the technological capabilities of Delta Electronics India on a global scale.

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